AutoScout24: Magic xpi gives a 360° real-time view of customer information


Magic xpi enables us to integrat Salesforce CRM with our back-end systems in the most efficient and risk-free way possible. By integrating our systems using Magic xpi, we gain a real-time 360° view of customer information. Moreover, automating our workflows and business processes enables us to benefit from increased productivity and reduced human error.”

Sebastian Ullmann, AutoScout24 GmbH 

The Project

Industry: Online marketplace for purchasing and selling cars
Magic Solution: Magic xpi Integration Platform
Connected Applications: Salesforce, document management system (DMS), call management system


  • Integration platform for connecting the sales portals with ERP solutions and applications
  • Automation of workflows and business processes
  • 360-degree real-time view of customer information



  • End-to-end integration and automation of the billing run process
  • Invoicing in Salesforce and booking in Navision
  • Caching in Oracle and PDF creation via XF Rendering
  • Shipping and archiving in Saperion
  • Increase in productivity