Making the Internet of Customers a Reality

By Stephan Roemder, General Manager Europe, Magic Software Enterprises

Building a full picture of the customer journey is extremely challenging. However, the Internet of Things (IoT) can make gathering information about the customer experiences much simpler. By incorporating information from product sensors in their CRM systems, companies can better track the customer journey during all stages of the product life cycle.

Click here to read more

Articulos Relacionados

AutomationWorld
Why Do Digital Transformation Efforts Fail?
Lea Más
Manufacturing Tomorrow
Running on Fumes? AI Isn’t Possible Without Proper Data Management
Lea Más
Smart Industry
Implementation: The Most Overlooked Part of Digital Transformation for Midsize Manufacturers
Lea Más